spiffbet strengthens spanish presence with jokerbet launchby Joker 14.12.2018 0 comments
Gambling content developer Spiffbet has teamed up with Jokerbet to unveil the fun, in-play Take5 live game to the Spanish market.
Rebranded as Joker-5 to enhance its appeal in Spain, the innovative, mobile game, allows players to select a match and bet if they think a goal will be scored in the next five-minute period.
The launch comes after Spiffbet was recognised for the Best Virtual Sports/Game Innovation at last week’s SBC Awards ceremony in London.
Lennart Gillberg, CEO of Spiffbet, commented: “We are delighted to go live with Jokerbet, a major presence in Spain, both land-based and online. We look forward to exploring a range of opportunities with this established brand.
“The timing for this launch is perfect, just before Christmas when everyone is feeling festive, games are on and everyone is out socialising and having fun.
“Due to the simplistic nature of the game, everyone can get involved and play.”
Jorge Justicia, CEO at Jokerbet, added: “We have big plans for the Joker-5 game as we consider the concept to work well as an acquisition, retention and cross-sell too, but the fun nature of the game will also create a buzz socially.
“We are looking forward to launching additional games soon.”
The technology was originally launched at last year’s Betting on Football, and was designed as a simple proposition for new players, bridging the gap between casino players who are usually more ‘fun oriented’ and bettors more apt at interpreting the odds.